We automatically send post-publication reviewer engagement emails to alert reviewers to the publication of the manuscript that they reviewed (and got recognition for via Web of Science Reviewer Recognition Service).
It is sent to reviewers after a manuscript is published and is great for the following reasons:
It extends reviewer engagement beyond the review itself and into publication
That engagement happens in ways that tends to boost activity around the article (the email links to the article of record, shows Altmetric data, etc)
It extends your brand -> as a reviewer recognition service partner you can choose to have your branding on these emails.
Example email below: